TikTok is a platform which has in the last few years seen an upsurge in the number of users and is fast becoming more popular than other platforms one might say. Now building your TikTok fans following is not easy and cannot be done overnight but takes effort and time. You might have posted several videos but the amount of engagement you had wished for and the goal is still unfulfilled. Here are ways you could increase your number of followers and at the same time keep them engaged in the long haul. 

Never Go For Anything Except Original Content 

Posting the same kind of content repeatedly or like others, holding on to your followers could get difficult. Because if they are getting the same content somewhere else, they would show less interest in yours. Even in such a huge platform, you need a way to make sure you stand out on TikTok. Whether it is the skill set you are showing or what you are acting, it needs to be unique that would showcase your personality. 

There are many dancing videos along with lip-synching ones which are gaining a huge influx. But if you are trying to gain new followers or holding on to the old ones, though you might go for these kinds of videos occasionally, they are not ideal for every day. 

Video Upload Daily is Crucial

When your content is not there regularly, people will gradually stop showing interest. If you are new and looking for quality content, posting every day is not necessary but at least a few times a week or once a week is needed. Making your presence known is important if you want people to share, use hashtags, and follow you. 

Incorporating Prevalent Music  

When TikTok is giving you a library of songs at your disposal, using them could help you stand out. Your TikTok fans want something that they will not find anywhere, nobody wants videos after videos showcasing the same skill. Use the latest music, see what other users are incorporating.

Taking part in TikTok challenges is a great way to reach an audience of greater variations knowing TikTok thrives off hashtags. Follow others, share videos you know will appeal to the audience you are targeting, collaborate. For increasing your followers, communicating with others is necessary, keep a close eye on the viral videos and comment streams and take part in the conversation. Remember the majority of the TikTok population are of Gen Z, explore the paid options that will help you stay in the competition.