Business

Entry-Level PR Jobs In London

Public relations nowadays has become an important tool for businesses, especially in a big city like London. They need to tell everyone their story and promote their products and services.

PR also plays an important role for graduates and junior level candidates. There are many business sectors in London and every one of them needs a PR strategy, whether it’s in technology, sport, retail, B2B or entertainment.

  • How To Gain Experience In PR?

Though, you will need some experience to get started in the PR field. If you have none it may seem like a non-ending cycle of having to find a position that will give you experience when you don’t have any.

One way of giving yourself a leg-up is by treating your personal brand like it’s yours. Use your social media to create an online presence. Play around with the different aspects of your network, image, and personality online. You could also start your own blog and learn how to boost leads and visits.

Another way of gaining experience is by volunteering for internships or events. You get to work with many PR professionals with different backgrounds who can learn from every day. You get to see real-life scenarios that are happening within the company as a whole.

  • What Key Responsibilities and Skills Are Required For Entry Jobs?

After getting the experience needed (if you didn’t have it already) and before applying for entry PR and Comms recruitment jobs, ask yourself what skills and do I have? No matter what field of PR the job is, the skills are always the same:

  • Good presentation skills and confidence
  • Excellent written communications skills
  • Determination, enthusiasm, and true motivation
  • Someone who WANTS to learn
  • The ability to cope under pressure, juggling lots of projects at once
  • Strong team player
  • Negotiation skills when pitching to the media
  • Organisational skills, with the ability to work on more than one project at a time
  • Creativity and imagination
  • Initiative

There will only be some differences depending on the industry. Like in a firmer and more calculated PR role, you won’t need to be creative and imaginative. Instead, you will be doing other things like engaging and formally interacting with stakeholders and creating calculated and strategic campaigns for clients.

  • How To Impress in a PR Job Interview

You’ve made a decision, and you believe you have enough skills. You’ve gone online and searched for PR Jobs in London and applied to a bunch of them. You’ve now been shortlisted and been invited to an interview. Congratulations!!!

Now it’s time to demonstrate that you have the right personality and that you’re suitable for the role. It’s important to show your confidence and communication skills in the interview.

When preparing for the interview, imagine yourself as the subject of a PR campaign, focus on your positive aspects, express how you meet the job requirements and use examples to explain the skills you’ve gained.